Mr Price Sport is a retail brand in South Africa that focuses on providing affordable and accessible sportswear, fitness clothing, and sports equipment. It is a division of the Mr Price Group, a cash-based fashion-value retailer. Mr Price Sport offers a wide range of products for various sports and outdoor activities. They have their own brands, including Maxed, Maxed Elite, and Maxed Terrain. Maxed offers equipment and apparel for fitness activities and different sports types. Maxed Elite provides high-performance gear designed for intensive training and sports at the highest level. Maxed Terrain encompasses everyday leisurewear, camping equipment, and outdoor gadgets. The brand aims to make an active and outdoor lifestyle accessible to all South Africans by offering competitive pricing on their products. They cater to value-minded sports and outdoor enthusiasts, serving customers of all ages, from infants to adults. Mr Price Sport has physical stores located throughout South Africa, and they also have an online presence, allowing customers to shop conveniently from their website. They offer a range of sporting, outdoor, and fitness products, including footwear, apparel, equipment, and accessories. Overall, Mr Price Sport is known for its affordability and value-focused approach, making it a popular choice for budget-conscious customers who are looking for quality sportswear and equipment.